下一个广告更精彩!

9. Adidas: "All In"
Agency: Sid Lee
Launch date: May 1
Views: 19.9 million

Adidas's global branding campaign was created for the first truly global media. The celebrity-driven spots featured Katy Perry, David Beckham, Leo Messi and Derrick Rose, among others.
Adidas全球品牌宣传活动,创造了第一个真正的全球性媒体。大牌云集的广告由“水果姐”Katy Perry,“帅哥奶爸”David Beckham,里奥·梅西、德里克·罗斯等运动名将的倾情加盟。这支广告的点击率直涨船高。

下一个广告更精彩!