9月3日上午,上海世博局和黄浦区人民政府在南京路步行街世纪广场开展“迎接世博,保护知识产权,打击制假售假集中销毁”活动,对近期收缴的大量“假海宝”进行现场销毁。
作为上海世博会吉祥物,“海宝”系列产品的生产、销售无疑是世博知识产权保护的主要内容之一。但近期,市场上频频出现兜售仿冒“海宝”的现象,严重侵害了世博产品专用知识产权,也有损于上海的城市形象。为此,黄浦区开展了连续的集中整治,出动执法人员1300余人次,收缴“假海宝”总计10000余只,并全部予以销毁。

Staff from the Bureau of Shanghai World Expo Coordination and Huangpu District government destroy fake Expo merchandise featuring mascot Haibao on Nanjing Road Pedestrian Mall yesterday, to remind locals about intellectual property rights protection.

About 10,000 fakes were confiscated by urban management officers recently on the pedestrian mall and they were destroyend.

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