Fresh from the debut of its Double Down Dog, KFC has unveiled its newest product: an edible
继新品Double Down Dog热狗推出之后，肯德基再次推出另一款新产品：可食用的咖啡杯。
The cup, named the 'Scoff-ee Cup' is made from biscuit, wrapped in sugar paper and then lined with a layer of heat-resistant
white chocolate to keep the coffee hot and the cup crispy
Once the chocolate lining melts over time, the biscuit begins to soften causing it to melt in your mouth.
Invented by the brains behind the 'War Room Martini', The Robin Collective, the cups are also infused
with a selection of "mood improving aromas
这款杯子是由War Room Martini背后的专家团队The Robin Collective 研发出来的。不仅如此，这种可食用咖啡杯还将提供可以改善饮用者情绪的多种口味选择。
One of the founders of The Robin Collective, Brandy Wright, said: “not only do the edible cups taste amazing, but they smell delicious too. We’ve infused different cups with a variety of ambient aromas including 'coconut sun cream', 'freshly cut grass' and 'wild flowers'."
were used in our recipes as they have a natural ability to evoke the positive memories we associate with warm weather, sunshine and summer holidays. Things that make everyone smile.”
Brand Manager at KFC Jocelyn Bynoe said: “we have been experimenting with edible packaging to see if it could be a feasible product to bring to market in limited quantities and thought that if our customers occasionally like to have their cake and eat it, why wouldn’t they want have their cup and eat it instead!”
The 'Scoff-ee Cups' are still in their development phase
with plans to trial them at a limited number of stores later in the year.