Ylvis'music video "The Fox" raises a series of questions about pop culture. How can a video of a guy wearing a fox suit singing "wa-pa-pa-pa-pa-pa-pa-pow" get more than twelve million views on YouTube in less than a week?
伊尔维萨克兄弟的音乐短片《狐狸之歌/狐狸叫》引出了一系列有关流行文化的问题。穿着狐狸服的歌手唱着“哇啪啪啪啪泡”，这样一个短片是怎么做到短短一周内在Youtube上的播放量超过120万的？

Last fall, two Norwegian comedians, known as the Ylvis brothers, were scratching their heads to come up with ideas for the new season of their TV show.
去年秋天，挪威组合伊尔维萨克兄弟中的这两名搞笑歌手正在绞尽脑汁，为自己的节目寻求创意。

For some reason, the topic of conversation soon turned to the sounds of different animals. One brother asked the other: "What does the fox say?"
因为某些原因，谈话的主题突然变为了不同动物的叫声，其中一人问另一个：“狐狸到底是怎么叫的？”

Without knowing it yet, he had posed the question that more than 12 million people would ask themselves a couple of months later.
他当时还不知道如何回答这个问题，但是这便是几个月后120多万网友想要问他们的问题。

After writing down what they believed to be a "pretty funny" song about the sounds a fox makes, Bard and Vegard Ylvisaker, 31 and 34, got in touch with the world-famous producers Stargate. The Ylvis brothers had done a mockumentary as a friend service for one of the producers, and the deal was that they’d get a day in the studio in return.
伊尔维萨克兄弟中的巴德31岁，维佳德34岁。写完这首有关狐狸叫声的歌曲，他们认为十分有趣，之后便与世界知名的制作人团队斯塔加特进行沟通。伊尔维萨克兄弟曾为其中的一个制作人友情制作过一档伪纪录片，所以这次作为回报他们可以在录音室合作录制一天。

来感受一下Ylvis神曲《狐狸之歌》奇葩的歌词：

Dog goes woof
Cat goes meow
Bird goes tweet
and mouse goes squeek

Cow goes moo
Frog goes croak
and the elephant goes toot

Ducks say quack
and fish go blub
and the seal goes ow ow ow

But theres one sound
That no one knows
What does the fox say?

Ring-ding-ding-ding-dingeringeding!
Gering-ding-ding-ding-dingeringeding!
Gering-ding-ding-ding-dingeringeding!
What the fox say?

Wa-pa-pa-pa-pa-pa-pow!
Wa-pa-pa-pa-pa-pa-pow!
Wa-pa-pa-pa-pa-pa-pow!
What the fox say?

Hatee-hatee-hatee-ho!
Hatee-hatee-hatee-ho!
Hatee-hatee-hatee-ho!
What the fox say?

Joff-tchoff-tchoffo-tchoffo-tchoff!
Tchoff-tchoff-tchoffo-tchoffo-tchoff!
Joff-tchoff-tchoffo-tchoffo-tchoff!
What the fox say?

Big blue eyes
Pointy nose
Chasing mice
and digging holes

Tiny paws
Up the hill
Suddenly youre standing still

Your fur is red
So beautiful
Like an angel in disguise

But if you meet
a friendly horse
Will you communicate by
mo-o-o-o-orse?
mo-o-o-o-orse?
mo-o-o-o-orse?

How will you speak to that
ho-o-o-o-orse?
ho-o-o-o-orse?
ho-o-o-o-orse?
What does the fox say?

Jacha-chacha-chacha-chow!
Chacha-chacha-chacha-chow!
Chacha-chacha-chacha-chow!
What the fox say?

Fraka-kaka-kaka-kaka-kow!
Fraka-kaka-kaka-kaka-kow!
Fraka-kaka-kaka-kaka-kow!
What the fox say?

A-hee-ahee ha-hee!
A-hee-ahee ha-hee!
A-hee-ahee ha-hee!
What the fox say?

A-oo-oo-oo-ooo!
Woo-oo-oo-ooo!
What does the fox say?

The secret of the fox
Ancient mystery
Somewhere deep in the woods
I know youre hiding
What is your sound?
Will we ever know?
Will always be a mystery
What do you say?

Youre my guardian angel
Hiding in the woods
What is your sound?

(Fox Sings)
Wa-wa-way-do Wub-wid-bid-dum-way-do Wa-wa-way-do

Will we ever know?

(Fox Sings)
Bay-budabud-dum-bam

I want to

(Fox sings)
Mama-dum-day-do

I want to
I want to know!

(Fox sings)
Abay-ba-da bum-bum bay-do