【广告狠有爱】假如猫咪有了拇指!
创意解读:
广告旨在说明牛奶的美味让猫咪们垂涎三尺还不够,还要为此进化出可怕的对生拇指(opposable thumb)!更可怕的是成群结队朝你走来的长着拇指的猫咪!这货还是小猫咪吗?能翻报纸,能看书,能自己给自己倒牛奶的猫咪。如此诙谐又富有想象力的广告创意,去吸引观众对该广告的关注度,堪称国外广告的典型。
旁白全文:
Why do cats stare when you are pouring milk?
It's like they know that it's only a matter of time...
Time, the only thing between them and opposable thumbs.
Imagine that--cats with thumbs.
And what if they got together?
Gangs of cats with thumbs, and organized army with one thing on their mind...
Cravendale milk.Now, jog on ,kitties.
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