Questions 61 to 65 are based on the following passage.

It would be all too easy to say that Facebook's market meltdown is coming to an end. Afterall, Mark Zuckerberg's social network burned as much as $ 50 billion of shareholders' wealth injust a couple months. To put that in context, since its debut(初次登台) on NASDAQ in May,Facebook has lost value nearly equal to Yahoo, AOL, Zynga, Yelp, Pandora, OpenTable,Groupon, LinkedIn, and Angie's List combined, plus that of the bulk of the publicly tradednewspaper industry:

As shocking as this utter failure may be to the nearly 1 billion faithful Facebook usersaround the world, it's no surprise to anyone who read the initial public offering (IPO)prospectus (首次公开募股说明书). Worse still, all the crises that emerged when the companydebuted-overpriced shares, poor corporate governance, huge challenges to the core business,and a damaged brand-remain today. Facebook looks like a prime example of what Wall Streetcalls a falling knife-that is, one that can cost investors their fingers if they try to catch it.

Start with the valuation(估值). To justify a stock price close to the lower end of theprojected range in the IPO, say $ 28 a share, Facebook's future growth would have needed tomatch that of Google seven years earlier. That would have required increasing revenue by some80 percent annually and maintaining high profit margins all the while.

That's not happening. In the first half of 2012, Facebook reported revenue of $ 2.24 billion, up38 percent from the same period in 2011. At the same time, the company's costs surged to $ 2.6 billion in the six-month period.

This so-so performance reflects the Achilles' heel of Facebook's business model, which thecompany clearly stated in a list of risk factors associated with its IPO: it hasn't yet figured outhow to advertise effectively on mobile devices, The number of Facebook users accessing thesite on their phones surged by67 percent to 543 million in the last quarter, or more than half itscustomer base.

Numbers are only part of the problem. The mounting pile of failure creates a negativefeedback loop that threatens Facebook's future in other ways. Indeed, the more Facebook'sdisappointment in the market is catalogued, the worse Facebook's image becomes. Not onlydoes that threaten to rub off on users, it's bad for recruitment and retention of talentedhackers, who are the lifeblood of Zuckerberg's creation.

Yet the brilliant CEO can ignore the sadness and complaints of his shareholders thanks tothe super- voting stock he holds. This arrangement also was fully disclosed at the time of theoffering. It's a pity so few investors apparently bothered to do their homework.

61. What can be inferred about Facebook from the first paragraph?

A.Its market meltdown has been easily halted.

B.It has increased trade with the newspaper industry.

C.It has encountered utter failure since its stock debut.

D.Its shareholders have invested $ 50 billion in a social network.

62. The crises Facebook is facing_____

been disclosed in the IPO prospectus

the universal risks Wall Street confronts

oint its faithful users

existed for a long time

63. To make its stock price reasonable, Facebook has to____

the IPO price range

ate with Google

enormously profitable

additional $ 2.6 billion

64. It can be inferred from the context that the "Achilles' heel" (Line 1, Para. 5) refersto____


m unsolved

utable fact

ial risk

65. What effect will Facebook's failure in the market have?

A.Its users' benefits will be threatened.

B.Talented hackers will take down the website.

C.The CEO will hold the super-voting stock.

D.The company's innovation strength will be damaged.


61.C)。本题考查第一段的主旨大意。此种题型可以使用排除法,将各选项代入原文来验证对错。A)“脸谱网的市场崩溃已被轻而易举地制止了”,原文开篇指出,说脸谱网的市场崩溃将要结束未免太简单了.A)与原文不符,故排除;B)“脸谱网增加了与报纸业之间的商务往来”,原文首段末句plus that of… 中的that指的是value,意指脸谱网自登陆纳斯达克以来,损失的价值等同于几个大型互联网企业加上大部分报业价值的总和,B)与原文不符,故排除;C)“脸谱网自股票上市以来遭遇了巨大失败”,由第一段中的burned,lost等词可以推断脸谱网上市后遭遇了巨大失败,故为答案。

62.D)。事实细节题。D)‘‘已经存在很长时间了”,与定位句中remain today的意思相同,故为答案。



65.D)。由定位句可知,脸谱网在市场上的失意不仅会影响到用户,还会影响招募和挽留天才 黑客,而这些人正是扎克伯格创造力的命脉。由此推知,脸谱网的创新力会因其市场失意而受到损害,故答案为D)。




美国语言学家Driller (1978)根据词汇统计特征指出:如果我们认得25个最常见的英文单词,平均每页纸上的词我们会认得33%;如果认得135个常用词,则为50%;如果认得2500个,则为78%;如果认得5 000个,则为80%;一旦记得10000个,可达92%。可见,阅读能力的高低和词汇量的大小是分不开的,目前大部分学生的词汇量偏少, 这是影响阅读能力提高的主要因素。那么怎样才能提高学生的词汇量呢?

1. 构词记忆法

据估计,英语词汇有100万到120万,但大部分单词是由构词法构成的。构词法包括派生、合成和转化。在教学中,让学生掌握常用的前缀(un/dis/im/il /super.)、后缀( ly/ less/ ful/ ment…)的含义及用法,就可以根据已知词猜出它的派生词,从而达到扩大词汇的目的。如:前缀super 有超过,超越的含义,就可以猜出supermarket (超级市场)supernatural (超自然的)、 superman (超人)、superstar (超级明星)等词的含义。。

2. 联想记忆法

由一个词联想到和它有关或无关的词,如看到live vi 生活,联想到其他词性及用法,如,直播的、活的等词义。

3. 广泛阅读记忆法

“To read well, you need a strong vocabulary.. To build a strong vocabulary, you need to read well.” 这句名言道出了阅读和词汇量的关系。要有流利的阅读,就必须有丰富的词汇。大量的阅读可以丰富你的词汇。

(二) 牢固掌握语法知识

近年来的NMET阅读理解短文的句式结构趋向复杂,语法知识在阅读中的作用已经突显出来。如在阅读中遇到另人费解的长句、难句,就可以借助语法,对句子进行适当的分析,搞清各部分的关系,从而准确理解整句的意思。以Decision-thinking is not unlike poker-it often matters not only what you think, but also what others think you think and what you think they think you think.(NMET 2000) 为例。该句的29个词中包含了主语从句,宾语从句、并列句和破折号连接的附加说明等多种关系。其中并列句中又有复合句,复合句中又有并列句。只有把句子的成分一一理清,才能掌握其意思。


英语阅读能力的提高不仅需要一定的语言知识,还要有一定的文化背景知识和生活知识。例如在NMET2003的阅读理解A篇,该篇选材涉及地理,介绍了两座farthest/ most distant inhabited islands,一个为Guinness Book of Records 所认定的Tristan da Cunha;另一为复活岛(Easter Island)文章中出现了较多的专有名词,对于阅读经验不足的同学会形成干扰,而对于那些对Easter Day 等背景知识了解的同学,相对就会好些。另外在C篇中,出现了书刊号,如果熟悉这些,就会减少好多阅读困难。