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Is 2019 going to be the year for men wearing makeup? Chanel says "yes."
2019年会成为男人化妆年吗?香奈儿的回答是“是的”。

New year, new makeup. That's the motto many women swear by, but will 2019 officially be the year of makeup for men? Chanel is betting on it.
新年要有新化妆品,这是许多女性信奉的真理,但2019年男士化妆品会正式开售吗?香奈儿将赌注押在了这上面。

The iconic French fashion and beauty house announced plans in the fall to introduce a mini collection of men's makeup that first rolled out online and in select international locations. This month, however, it hits Chanel boutiques in the United States. 
这个标志性的法国时尚品牌和美妆工厂秋季宣布了一个计划,首次在线上推出一小套男士化妆品,只在全球部分地区有售。然而本月美国香奈儿专卖店就开售了。

 

The three products include a foundation (in eight shades); a matte moisturizing lip balm and an eyebrow pencil (in four shades).
这三款产品包括粉底(8个色号)、哑光润唇膏和眉笔(4个色号)。

Makeup for men is nothing new in Hollywood or even on the runway. 
男士化妆品在好莱坞甚至秀场上都不是什么新鲜事物。

Pharrell Williams, a devoted and trend-setting Chanel brand ambassador, rocked guyliner during the Chanel show at New York's Metropolitan Museum of Art in December. 
资深引领潮流的香奈儿品牌大使Pharrell Williams在12月出席纽约大都会艺术博物馆的香奈儿大秀时就画了眼线。

 

Other top beauty brands like Rihanna's Fenty Beauty have included men in the conversation, even going so far as to feature tutorials for the male set. 
其他顶级化妆品品牌如蕾哈娜的Fenty Beauty也在采访中提到过男士,甚至针对男士给出了特色教程。

The Hollywood Reporter Style caught up with one of Chanel's top makeup artists, Tyron Machhausen, to discuss Boy de Chanel, his favorite products and what advice he has for men looking to dip their digits in foundation for the first time. 
《The Hollywood Reporter Style》(杂志)找到香奈儿一位顶级化妆师Tyron Machhausen,让他谈谈他的最爱Boy de Chanel(香奈儿男士化妆品)和给第一次用粉底的男士提供的建议。

Machhausen, who is based in New York, has worked with A-listers like Jessica Chastain, Gal Gadot, Dakota Fanning, Zazie Beetz, Naomi Watts, Kerry Washington, Margot Robbie and, yes, even Ms. Fenty Beauty herself, Rihanna.
Machhausen住在纽约,和Jessica Chastain、Gal Gadot、Dakota Fanning、Zazie Beetz、Naomi Watts、Kerry Washington、Margot Robbie,甚至还有Fenty Beauty的老板本人蕾哈娜这样的一线明星共事。

 

The men's grooming business has been growing for some time and is expected to spike in coming years. Do you think men have gotten more comfortable using makeup and/or grooming products?
男士美妆行业已经发展了一段时间,预计来年还会迅速发展。你认为男士会更愿意用化妆品和/或其他美妆产品吗?

Absolutely. The rules of gender representation are becoming increasingly more flexible, thanks to countless male beauty bloggers and enthusiasts alike. 
当然,众多男性美妆博主和类似的热衷化妆的人使得性别限制越来越不明显。

 

Everybody has a desire to look their best, and why shouldn’t everyone be able to use a little help to achieve this goal in whatever way one feels comfortable? 
每个人都渴望展现最好的自己,为什么每个人不能以个人感觉舒服的方式用一点化妆品来变美呢?

What's your approach when working with a male client over a female client in terms of applying makeup and how does it differ?
在使用化妆品这个问题上你是如何应对男性客户而不是女性客户的呢?有什么区别?

The approach is the same and in most cases, the finish is supposed to be undetectable and ultra natural. Skin is skin!
应对方法是一样的,大多数情况下妆容应该是看不出来超级自然的,无论男性还是女性皮肤都是一样的!

 

Have you used the products, and if so, what's your take?
你用过这些产品吗?如果用过你有什么想法?

The products are in my kit and I love using them. The foundation goes on so smooth and the skin still looks like skin, which is the most important part for me. 
我化妆包里就有,我很喜欢用。粉底很贴合皮肤,看起来很自然,对我来说这是最重要的。

It evens out the complexion in an instant without looking made up. The eyebrow pencil is fantastic — due to the unique shape, I am able to fill in the hairs exactly where I need it, and it stays on all day — it's also great to fill in beard stubbles, if necessary. 
它能瞬间使肤色均匀,看起来像没化妆。眉笔很棒,其形状独特,我可以想补哪里的眉毛就补哪里,一整天都不脱妆。如果有需要用来补胡茬也不错。

What's great about the lip balm is that it doesn't leave the lips greasy or glossy, rather moisturized and healthy looking.
唇膏的优点就是嘴唇不会看起来很油腻,而是很滋润,看起来很健康。

What's your advice for a man looking to test the waters with makeup or who wishes to dive in and buy these new Chanel products? Where to start? How to do it?
对想要试用这款化妆品或者想要入手这批新的香奈儿产品的男士你有什么建议?要从哪儿入手?要怎么做?

It's a curated line with the essentials, which is great because it is not overwhelming. You have your key products, and they are all super easy to use. 
这是精装的必备品,很不错,因为这些化妆品不是很强势。你还有主要的化妆品,用起来都特别简单。

Think about the foundation more like skin care — apply it with your fingers as if you would use your favorite moisturizer to even out your complexion. 
这款粉底更像护肤品,可以用手指涂抹,就好像是在用你最爱的润肤霜来均匀肤色。

Just one pump is enough; a little goes a long way. 
只挤一点就够用,一点点功效就很好。

When attending your eyebrows, use the brush of the brow pencil to brush up the hairs and fill your brow in just were the hairs might be a little more sparse for a fuller and super-natural effect. 
画眉毛时用眉笔刷把眼眉刷起来,填补眉毛稀疏的地方,刷出更饱满、超自然的效果。

And the lip balm doesn't need any explanation — you will love how moisturized and velvety it makes your lips feel.
唇膏无需解释,你会爱上它给嘴唇带来的的滋润光滑感。