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Maja: So in order to meet budget this year we will, in my opinion, have to start some cost-saving measures.
Anna: What do you mean by that? Redundancies?
Maja: That's one possibility.
Anna: I can't agree with you there. We need a strong workforce.
Marcus: OK, thanks, Maja. Look, cost-cutting is something that we need to think about, but we also need to stop the downturn in sales and regain market share. So can I bring you in here, David -- any comments?
David: Well it's hard to know what the problem is. Our products are competitive.
Marcus: So they're not getting better offers from the competition?
David: I don't think so. How about I talk you through our offers at the moment? I've prepared some handouts.
Marcus: Yes, go ahead. It'll be good to look at the details.