Today’s advice comes from Cyrus Massoumi, CEO and founder of ZocDoc.
今天MBA小课堂的嘉宾是ZocDoc公司的创始人和首席执行官Cyrus Massoumi。

“If you look at all of the technology that we developed across our entire engineering team of the last four and a half years, there are really only four pages that a consumer would see, which represents maybe two percent of our intellectual property. The other 98 percent is in the back-end.
“如果你去看我们整个技术团队在过去四年半里所开发的技术,那么每一个客户可以看到的内容大概只有四页那么多,占到我们知识产权的2%左右,另外的98%都是后台维护。

Massoumi's company ZocDoc has been a huge success since launching, but its rapid growth comes from constant back-end work, specifically focusing on trends taking place in other similar businesses. He said that even when you think you've got it to where you want it, occurrences will happen and more changes will need to be made.
Massoumi的 ZocDoc公司从成立之初就取得了巨大的成功,但是它的迅速增长来自于长期的后台工作,特别关注于其他同类企业的发展趋势。他说即使当你认为你能使它向你想的那样发展,也会有很多的变数需要我们去关注。

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