我们都知道专业名词与专业术语是行业内约定俗成或者有明确规定的,并不是可以自由发挥的。在商务英语中,有很多类似的专业术语核心词汇,你都知道吗?现在就带大家一起来看看在BEC阅读中经常会出现的高频核心词汇专业术语。

  1.business operation pattern 商业运作模式

  e.g. The computerInternet is transforming business operation patterns and contributing to whatis called the new information economy.

  计算机因特网正在改变商业运作模式。

  2.business executive 企业主管人员

  3. business-formatfranchise 经营模式特许(店)

  e.g. Business-formatfranchises are characterized by an ongoing business relationship betweenfranchisor and franchisee that includes not only the product, service andtrademark but the entire business concept itself.

  经营模式特许店以特许授予者和特许经营者不间断的业务关系为特点,不仅包括产品、服务和商标,还包括整个经营理念。

  4. business-formatfranchising 经营模式特许权(特许授予者向特许经营者提供一个完整的经营模式,其中包括商标的使用、提供销售的商品或服务,经营手法、品质控制、市场策划、选择经营地点及其他必要的服务等,较显着的例子是麦当劳餐厅)

  5. business hours 营业时间、办公时间

  e.g. Normalbusiness hours are between 9 am and 5 pm.

  正常营业时间是上午9点到下午5 点。

  6. business overdraft 商业透支,业务透支(银行提供给客户的短期贷款,使客户可支取多于其在银行帐户的金额)

  e.g. A businessoverdraft would be most suitable for short-term loans.

  商业透支项目最适合短期贷款。

  7. business partner 商业伙伴

  e.g. We work forlasting relationship with our business partners.

  我们努力与商业伙伴建立永久关系。

  8. business plan 经营计划(包括在一定时期提高销量、开发新产品,以及如何筹措资金、资源等)

  e.g. The bank managerwants to see a business plan before agreeing to lend money.

  银行经理要求先看该公司的业务规划再考虑是否准予贷款。

  9. business practice 经营方式

  e.g. Changing businesspractice have encouraged companies to move to brand-new premises.

  不断变化的经营方式促使企业向新建场所搬迁。

  10. businessprocess(ing) re-engineering 业务流程重组,简称BPR

  11. business sense 商业头脑,经商能力

  e.g. We need to employsomeone with (a) good business sense and social skills.

  我们需要雇用懂得经商之道及社交技巧的人。

  12. business teams 企业管理团队

  e.g. Today’s business teams take many forms and handle many tasks.

  当今企业管理团队有多种形式,担当多种任务。

  13. Business TelecardInternational 国际商务电话卡,简称BTI

  e.g. You can use yourBusiness Telecard International at any card phone in theUK.

  在英国任何一部卡式电话机上,都可以使用国际商务电话卡。

  14. business trip 公务旅行,出差

  e.g. She’s gone to Parison a business trip.

  她出差到巴黎去了1. buyer'smarket (供过于求的)买方市场

  e.g. An unusually goodsummer created a buyer's market in tomatoes.

  夏季气候特别好,形成了番茄的买方市场。

  When there is abuyer's market, the provision of a bond can be made an essential condition forthe granting of the contract.

  如果是买方市场,则提供保函可作为同意签订合同的必要条件。

  15. buy-out 全面收购(产权或股份等),全部买下市场产品

  e.g. The buy-out seemed to benefit both companies,sending shares in both soaring around 15%.

  该全面收购行为似乎队两个公司都有利,双方股票均飞升了约15%。

  16. by-product 副产品

  e.g. Skimmed milk powder is a by-product of butterproduction.

  脱脂奶粉是生产黄油的副产品。

  17. cable license 有限电视许可证

  18. cafeteria plan 自助餐式计划(员工可以从一系列的选项中做出选择)

  e.g. Cafeteria plans are an innovative, new way foryou to save tax dollars while receiving the best in fringe benefit plans.

  自助餐式服利计划是一种能为你在尽享附加福利的同时节省税款的富于创意的新方式。

  19. callback 电话回话(服务)

  e.g Callback services, most of which are garage-sidestart-ups, have soared in popularity and sophistication in the last severalyears.

  电话回话服务公司大多是一些只有车库那样大小的新兴公司。最近几年来,它们备受欢迎,并日趋成熟。

  20. call-blocking 呼叫限制(服务)

  e.g. Some phone companies in theUSalreadyoffer call-blocking service, allowing the user to block calls from numbers thatare proving a nuisance.

  美国的一些电话公司已经提供呼叫限制服务,它能使用户阻挡来自骚扰者的电话。

  21. Call center 电话销售中心,电话销售点,呼叫中心

  e.g. With a call center you don’t have to pay highrents for good high street locations or pay commission to brokers and agents.

  有了电话销售中心,你将不需要为地处商业大街黄金地段的店面支付高额租金,也无需向中间商或代理商支付佣金。

  22. caller ID 来电显示(服务)

  e.g. Caller ID is a service that tells people who iscalling before they answer the phone.

  来电显示这项服务能使收话人在应话前知道来电者的身份。

  23. Call forwarding 呼叫转送(服务)

  e.g. Services such as call forwarding are also available.

  提供的服务还包括呼叫转送

  24. Call-in Medical Care 电话求医市场

  25. camcorder (便携式)摄像机,由camera +recorder构成。

  26. campaign 宣传活动

  e.g. The company is planning a new advertisingcampaign to increase sales.

  公司在策划一次新的广告宣传促销活动。

  27. canteen 职工食堂

  e.g. Subsidised canteen is one of staff benefits.

  由公司补贴的职工食堂是员工福利之一。

  28. capacity 生产能力

  e.g. There will be the capacity problem when thecompany is already producing the maximum quantity possible, but there is demandfor more.

  公司在生产产量上已经达到最大限度,但仍满足不了需求,这时便出现生产能力问题。

  29. capital allowance 投资税额减免(给予某些资本投资,如机器、车辆等折旧的减免优惠)

  e.g. To encourage greater capital investment thegovernment has announced higher [capital allowances in the coming year.

  为鼓励更多的资本投资,政府宣布来年增加投资税额减免。

  30. capital asset 资本资产(属于企业、预期可以长期使用的土地、机器、车辆等)

  e.g. The company has capital assets worth £3 million.

  公司拥有价值300万英镑的资本资产。

  31. capital expenditure 资本投资,基本建设投资(用于生产所需的土地、建筑物、机器、运输工具及原料等)

  e.g. The capital expenditure in the canteen, sportscenter and staff room will benefit the whole company.

  用在食堂、健身中心和休息室的基本建设投资将为整个公司带来好处。

  32. capital growth 资本增值

  e.g. An investment in shares with a low income may beacceptable if the chances of capital growth look good.

  如果资本增值潜力大,即便是投资收益股票也可以接受。

  33. capital-intensive 资本密集

  e.g. “Capital-intensive” refers to an industry needinga large amount of capital to produce its products, e.g. the petroleum industry,the electricity industry.

  “资本密集”指的是需要大量资本投入产品生产的产业,比如石油产业和电力产业。

  34. capital investment 资本投资,基本建设投资(用于生产所需的机器、厂房等)

  e.g. Capital investment for the year stands at £6000.

  当年的基本建设投资额为6000英镑。

  35. capital sum (保险公司在指定日期给被保险人的)一次性总付,总括性付款

  e.g. When the insurance policy matures, the insuredperson will receive the capital sum agreed.

  保险单到期时,投保人会得到一笔总括性付款。

  36. captive market 垄断市场(产品或供应商方面缺乏选择)

  e.g. The water company which supplies the region,having no competitors, enjoys a captive market.

  这个地区的自来水供应公司没有竞争对手,独享垄断市场。

  37. cardaholic 习惯用信用卡透支购物的人

  38. career development 职业发展

  e.g. Most employees have come to accept that careerdevelopment is not always the same thing as upward promotion and a highersalary.

  如今大多数员工已普遍认为,职业发展并不完全等同于升职和加薪。

  39. career management 职业发展管理,人事管理,前程管理(指企业致力促进员工个人发挥潜力,并使之与企业的成长相配合)

  e.g. Employers need to rethink their approach tocareer management completely.

  用人企业需要重新全面思考他们的职业发展管理方法。

  40. career planning 职业规划,前程规划,职业生涯规划

  e.g. You should build job rotation into your careerplanning.

  员工应使工作轮换成为其职业规划的一部分。

  41. career prospects 职业前程,职业前景

  e.g. We offer unlimited career prospects within ourmanagement team here and overseas.

  加入到我们在国内和海外的经理层队伍中来,你会前程无量。

  42. care for people 以人为本

  e.g. Our success is a result of quality, safer andcaring for people and the environment.

  我们公司之所以获得成功,在于其产品质量上乘、使用安全、以人为本、注重环保。

  43. caretaker 大楼管理员,亦作janitor(美)

  e.g. The caretaker locks the building at 8 pm everyevening.

  大楼管理员每晚8点钟锁上大门

  44. cargo division 货运部门

  e.g. The excellent performance from the cargo divisionhas helped increase the company’s overall results.

  货运部门的杰出表现帮助提高了公司的整体运营业绩。

  45. car hire (英)汽车出租,等于car rental

  e.g. This is a car hire company.

  这是一家汽车出租公司。

  46. caring profession 护理行业

  e.g. The caring professions are the professions thatinvolve caring for people, e.g. nursing, social work, and medicine. 护理行业指照顾、护理认的行业,如专业护理工作、社会福利工作、医务工作等等。

  47. car phone 车载电话,亦作carphone

  48. car pool 合伙用车(一群各有自备汽车的人安排好在上下班时每次合乘其中一人之车,并由其开车)亦作car sharing

  e.g. If they had to pay fees, many drives would avoidbusy roads during rush hours, transportation official say. Because some driverswould switch to car pools and mass transit, change their routes or avoid sometrips altogether.

  交通官员们说,假如他们必须付费,许多驾车人会在交通高峰期间避开繁忙的路线。因为一些人会选择合伙用车或公交系统,改变线路或干脆取消一些行程。

  49. car rental 汽车出租

  e.g. Some car rental firms are also laying out theirwares in cyberspace with Websites on the Internet.

  一些汽车出租公司也纷纷在因特网上建立网站,将其业务放到网络空间。

  50. carriage (列车)车厢

  e.g. I was lucky to get a seat in the carriage.

  很幸运我在车厢里找到了一个位置。

  51. car sharing 合伙用车,亦作car pool

  e.g. We encourage the organization of car sharing.

  我们鼓励员工合伙用车上班。

  52. cartridge (打印机、复印机的)墨盒,(钢笔)笔芯,墨水囊

  e.g. We ordered 20 printer ink cartridges, but youdidn’t send any to us at all.

  我们预订了20个打印机墨盒,但你方一个也没有寄来。

  53. case 理由陈述(诉讼或争执之一方),诉讼,案件

  e.g. He has a strong case.

  他拥有极其充分可为自己辩护的理由

  54. case study 案例分析,个案研究

  e.g. They are conducting a case study of the real worksituation.

  他们正在对实际工作环境进行个案研究。

  e.g. More than 100 case studies are analysed, showinghow the Internet's strengths have been successfully exploited.

  书中分析了100多个案例,说明网络优势如何被人们成功利用。

  55. cash advances 预付现金

  e.g. The main benefits of the new system are that cashadvances will no longer be necessary and administrative time can be reduced.

  新系统的主要好处在于公司无需预付现金,而且可以减少用于行政管理的时间。

  56. cash card 现金卡,自动提款卡,银行卡

  e.g. Cash card are electronic currency that, intheory, could eliminate the need to carry bills and coins altogether.

  现金卡是理论上可以省去携带钞票和硬币麻烦的电子货币。

  e.g. Cheques are being used less and less, replaced bythe cash card.

  支票如今用得越来越少,取而代之得是现金卡。

  57. cashflow analysis 现金流量分析

  e.g. This course will help you perform an advancedcashflow analysis of your own company.

  这门课将帮助学员采用先进方法,对各自所在公司进行现金流量分析。

  58. cash-flow forecast 现金流量预测

  e.g. Once the cash-flow forecast is prepared the realchallenge is to decide if a project should be accepted or rejected.

  一旦完成现金流量预测后,真正困难的是决定是否接受该项目。

  59. cash flow gap 现金流量差额(现金流入与流出之差)

  e.g. The cash flow gap opens on day 7 when he pays forthe suppliers.

  在第七天他付款给供应商时,即出现现金流量差额。

  60. cash machine 自动提款机,自动柜员机,亦作cash dispenser, cashpoint, automated teller machine

  e.g. The industrial action had put as many as half its2,000 cash machines out of service.

  劳工行动使银行2000台自动柜员机有一半停止使用

  61. cash dispenser 自动提款机,自动柜员机,亦作cash machine, cashpoint, automated teller machine

  62. cash float 备用零钱

  e.g. At the start of each day the bar and restaurantstaff are given some cash float.

  每天酒店开始营业时,都会为酒吧和餐厅德服务员准备一些备用零钱。

  63. cash flow 现金流量,现金流动,现金收益

  e.g. Many businesses fail because they fall into thetrap of ignoring their cash flow.

  由于忽视现金流量问题,导致许多企业失败。

  Every company must watch its cash flow carefully if itis to avoid bankruptcy.

  为了避免破产,每个企业都必须密切注视自己德现金流量。

  64. bullet point “弹头“圆点,弹点,文件中用来导引各要点的园点符号,亦作bullet。

  e.g. These points for discussion are indicated bybullet points.

  这些讨论要点由“弹头”圆点标明。

  65.. business concept 经营理念

  e.g. This business concept has proved over the yearsto be extremely popular with British and international tourists alike.

  多年来实践证明,这种经营理念得到英国及外国游客的普遍欢迎。

  66. business district 商务地段,商务区(指写字楼、办公场所、银行、商店集中的区域或地段),亦作commercialdistrict, commercial area, corporate business area

  e.g. The hotel is only a five-minute walk from thebusiness and shopping districts.

  本饭店步行仅5分钟即可到达商务购物区

  67. business class (飞机、车、船等的)公务舱,头等舱,亦作first class,与条件稍次、票价较低的economy class(经济舱)相对

  e.g. The small airline has beaten the huge Royal DutchKLM airline, and other national state air companies, to win the title ofEurope's best usiness class service.

  那家小型航空公司击败强手英国皇家荷兰航空公司及其他国家级豪华航空公司,荣获欧洲最佳商务舱服务的称号。

  68. bull market 牛市(通常指股市、汇市等金融市场价格持续上升或坚挺)

  e.g. If the market is thought to be good and prices onthe Stock Exchange are thought to be likely to rise, the market is called abull market.

  市场看好,股票价格有望上涨,这种股市被称为牛市。

  69. bundle 捆绑销售

  e.g. The department is trying to stop Microsoft fromforcing personal-computer makers to bundle its Internet browser software withevery copy of Windows.

  这个部门试图制止微软公司强迫个人电脑厂商把因特网浏览器软件与每个视窗版本捆绑销售。

  70. burglar alarm 电子防盗报警装置

  e.g. The burglar alarm will make a loud ringing noisewhen someone tries to enter the building secretly and illegally.

  如果有盗贼潜入大楼,电子防盗报警装置会发出响亮的报警声。

  71. burglar-proof padlock (U型)防盗锁

  e.g. This is a manufacturer of burglar-proof padlock.

  这是一家生产防盗锁地厂家。

  72. business 公司,企业

  e.g. He set up several adverting consultancy businessin the UK.

  他在英国建立了好几家广告咨询公司。

  73. business class section 商务舱(座位)

  e.g. The airline is to introduce a business classsection.

  这家航空公司将于下周推出商务舱座。

  74. bright collor 亮领,成功职业人士

  75. brochure

  a. They provide free travel brochures

  他们免费提供旅游小册子

  b. All holidays described in our brochure are advertisedby us in good faith and every care is taken to ensure their accuracy.

  小册子中所宣传的均为我们诚意推广的度假计划,我们尽量保证内容准确无误.

  76. broken lot 零星散股

  77. broker

  The broker will tell you which policy he or she thinksyou should take out.

  经纪人会告诉你应该办理哪种保险

  78. broker's commission

  To deal in shares on the Internet incurs none of theregular broker's commission and investors can therefore easily afford to buyand sell shares more regularly.

  在网上进行股票交易无须按常规付经纪人佣金,从而使投资者得以更为长期轻松地买卖股票

  79. brokerage fee

  One reliable way of managing investments is through abroker, who charges a brokerage fee in the form of a percentage of the moneyinvested.

  投资理财的一个可靠的途径是通过经纪人办理,他们按投资额的某个百分比收取佣金

  bulletin 公告栏

  The Internet is very flexible and allows companis toupdate their news bulletins very

  quickly.

  bulletin board 电子屏

  America Online is home to hundreds of electronicbulletin boards.

  80. brokerage industry

  The broderage industry is booming these few years.

  这些年中介业蓬勃发展

  81. brown goods

  Manufacturers of brown goods have to face competitionfrom Japan.

  茶色商品生产商要面对来自日本的竞争.

  82. brunch

  Brunch is a meal which you eat in the late morning.

  早午餐是在上午晚些时候吃的代替午餐的早餐

  83.bubble economy

  During the ~ yeas of rapid growth in the late 1980s,some bureaucrats outrageously greedy.

  在80年代后期,泡沫经济迅速发展,一些官僚贪欲无限增长

  bubble wrap

  Thanks to the bubble wrap, these books arrived inpretty good shape

  budget priced goods

  Budget priced goods are low-priced goods.

  buffet reception

  Buffet receptions offer good chances for doing usefulnetworking

  built-in

  Built-ins now include playstations, Internet accessand televisions.

  bulk

  84.brand extension

  The Coca-Cola Company might have been wiser toleave the old Coke alone and introduce New Coke as a brand extension.

  可口可乐公司本应聪明一点, 让老牌可乐照卖不误,同时将新口味可乐作为品牌延伸推向市场.

  The idea behind a brand extension strategy is thatcustomers will accept the new product because they are already familiar withthe brand name.

  品牌延伸策略背后的理念在于, 顾客因为已经熟悉某种品牌名称而接受新产品

  85.brand identification

  eg: Brand identification insures shelf placement andother advantages in the distribution process.

  品牌识别确保了产品在货架上占有一席之地,同时也使销售过程中的其他优劣得到保证.

  86.brand image

  eg: Mercedes cars have a quality brand image

  梅塞德斯汽车享有高质量的品牌形象

  87.brand leader

  We are doing a survey to find out which is the brand leaderin the coffee market.

  我们正在进行调查,找出咖啡市场中哪个品牌最受欢迎.

  88.brand loyalty

  The objective of advertising is to build upbrand loyalty.

  广告的目的在于增强人们对品牌的忠诚度.

  Customers with a strong sense of brand loyalty arerarely prepared to switch to a new competitior.

  有强烈品牌信赖感的顾客很少会移情新出现的同类产品

  89.brand -making

  eg: Despite the Brand -Making Mystique, the TangibleTrademark is strong financial returns.

  尽管存在创名牌的秘诀,但巨额资金回报本身才是众人瞩目的有形商标.

  brand name

  The enormous strength of the McDonald's brand namehas helped the company to enter new markets all over the world.

  麦当劳品牌名称的巨大优势使该公司在世界各地不断建立新市场.

  Proctor and Gamble has significant distribution powerbecause of the strength of their brand name.

  宝洁公司由于某品牌响亮.有很强的销售实力

  90.brand consultants 品牌咨询公司

  eg: A recent survey of 1000 people by brand consultantsCook &Pearson concludes that shoppers will continue to buy a wider range ofgoods and services from supermarkets.

  最近由库克-皮尔森品牌顾问公司着手的一次千人调查得出结论:购物者将继续在超市购买各类商品和服务。

  91.brand enhancing 品牌提升

  eg: One company says that its on-hold marketingprogramme, combinging messages with 'brand enhancing' music , reduces hang-upsby 50 per cent and increases sales by up to 20 per cent .

  据一家公司说:该公司的利用侯话时间营销计划把产品宣传信息和“提升品牌”的音乐结合起来,使挂断电话的人数减少了50%,销售额增加了20%。

  92.Book value 账面价值(反映在账簿上的资产值)

  e.g. The old photocopier is still useful, although itsbook value is almost nothing.

  93.Boring and repetitive 单调重复的

  e.g. In general, the computer serves best in doing allthe jobs which are boring and repetitive, such as producing invoices andstatements.

  94.Bottom-end of the market 低端市场

  e.g. A large computer hardware retailer positioneditself at the bottom-end of the market by undercutting all its competitors.

  95.Bottom line 账本底线,盈亏一览结算线

  e.g. You run millions of dollars through all that andyou come out with nothing on the bottom line.

  e.g. we never lost sight of the bottom line.

  96.Bounce (电子邮件)弹回,退回

  97.Bounce message (电子邮件器给发信人的)退件通知

  98.Bounced cheque 拒付支票

  e.g. Charges can be very high for bounced cheque, andadministration fees are charged each time the debt increases.

  99.Boundaryless marketing 无界营销

  e.g. The notion of boundaryless marketing was fistused by Jack Welch, chairperson and CEO of General Electric.

  100.Bourse 证券交易所,证券市场

  e.g. Shares atChina’stwo bourses fell nearly 20 percent, although a few so-called WTO plays, such asTianjin Port,still held retail interest

  之前那个解释没经过大脑,请忽略

  e.g. shares at china’s two bourses fell nearly 20percent, although a few so-called wto plays, such as tianjin port, still held retail interest.

  中国两大证券交易市场股票下跌近一成,但一些象"天津港"之类的"世贸股"仍受股民青睐.

  101.retail adj.

  original meaning is 零售的. 引申一下, 股市里,以零售的,零散的形式购买的,只有中小股民了box file 文件盒

  eg: The invoice is in the box file marked"invoice".这张发票在标明‘发票’的文件盒里

  102.brainstorming 集思广益

  eg: Brainstorming can produce a lot of ideas veryquickly .

  通过大家自由讨论可以迅速收集多种意见

  103.brainstorming session 集体讨论会

  We're holding a brainstroming session on ournew product next Tuesday.

  下周二召开集体讨论会,研究我们的新产品

  A brainstorming session between the managingdirector, the marketing director and their accountant produced a new name forthe company.

  在一次由总经理,营销主管及公司会计师参加的三人集体讨论会上,公司有了新名称

  104.branch office 分公司

  eg: A decision must be made about whether the branch office is to hold stock or not.

  必须作出决策是否让分公司持有股份

  105.branch out 拓展业务

  eg: They are branching out to locations around the world.

  他们正在世界各地迅速拓展业务

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