This report aims at outlining which aspects of our department function most effectively, which ones need improvement and how to achieve an efficient improvement.

First of all, it needs to be stressed out that the majority of the team generally shows a real team spirit, is willing to do his best to prioritize some smooth interactions with customers and is not reluctant to work outside the normal working hours.

On top of that, every member of the team has been carefully selected for his/her excellent qualifications in terms of negotiating skills and communications abilities.

As a result, it came out of the recent survey, conducted with most of our customers, that our department has an excellent image outside the company.

Unfortunately, however, some aspects appear to be less brilliant. As part of our sales force, people spend most of their time on the phone and cannot fit any training course within their schedule. As there is no clear strategy to encourage the employees to attend training courses, they may feel guilty to decide to use part of their working time to get a better knowledge on a computer software for instance.

This being, said, I strongly recommend to define a clear strategy encouraging people to register, at least, to two training courses, each year.

This would help them to understand that, whatever their initial qualifications may be, it may bring benefit to both them and the company to improve them.